BeautyDNA YOUTH Serum for Premature Ageing

Puhdas+ BEAUTY DNA is a new and innovative skin care concept that offers specific products based on human genetic characteristics. 

Youth serum is intended for you, whose skin's genetic characteristics cause your skin to react to external stimuli more strongly than usual. Over time, each of us is exposed to an oxidation reaction, which can be seen in different changes in the skin. The most noticeable skin changes are sagging, fine lines, deepening of wrinkles and dryness. On the other hand, so-called external aging is the result of the influence of many environmental factors. These include, for example, exposure to air pollution, wrong lifestyles and chronic exposure to sunlight.

Antioxidants are commonly used topically and can help fight the skin's oxidative reaction. Antioxidant products are the most effective weapon in skin care

Youth serum contains alpine star extract (Leontopodium Alpinum Flower) which is a powerful natural antioxidant.